RealtyPRO® Pulse
Your 5-minute market briefing
Hello {{first_name}},
Happy Monday. Hope your week's off to a good start — here's what's actually worth knowing about the market before you get pulled into everything else.
Rates ticked up two-hundredths of a percent this week — proof that mortgage rates are basically doing the electric slide, one step forward, one step back, same square footage. The real story is underneath that: sellers are finally putting more homes on the market again.
Quick version: rates are holding in the mid-6% range, July sales cooled slightly after a busier June, and inventory is loosening up. For buyers, that means a bit more selection and negotiating room. For sellers, it means pricing accurately matters more, since buyers have options again. For homeowners, your equity picture is still improving, just at a slower pace.
Keep reading for the full rate rundown, the latest NAR sales numbers, and practical tips below — or head straight to RealtyPRO® News Magazine for the full story.
To your success and wealth!
— Dan
PS: Don't miss this week's FAQ topic below — every week we add a new question about how RealtyPRO® Network can help you increase your wealth!
|
|
Daniel Biro
Founder & CEO, RealtyPRO® Network, Inc.
The Premier Community. Leading You Home.™ |
📈 Mortgage Rates
Rates Went Up Again — Try to Contain Your Surprise
Mortgage rates moved higher again this week, extending a run that has pushed borrowing costs to their most expensive level in well over a year. According to Freddie Mac’s Primary… Read More
🏠 Housing Inventory & Sales
More Homes, Fewer Buyers — Math Finally Works Out
The national housing market is shifting. According to the National Association of REALTORS®, Existing-Home Sales report for August 2026 (released September 10, 2026), existing-home sales… Read More
🤝Professional Corner
Turn Referrals Into a Pipeline—Not a Happy Accident
Most agents treat referrals as something that happens to them — a past client mentions their name, a cousin needs an agent, and business shows up by chance… Read More
💡 Buyer Corner
Good News: Options. Bad News: You Still Have to Decide
The Mortgage Market Report and Housing Inventory & Sales sections above paint the backdrop for this week’s market — where rates stand, and how… Read More
📊 Seller Corner
Your Listing Isn't Special Anymore — Act Accordingly
The Housing Inventory & Sales report above sets the stage for sellers this week. When inventory rises, buyers get more choices — and more… Read More
💻Technology & AI
AI Isn't Coming for Real Estate — It's Already Here
Home search sites have relied on filters for two decades: bedrooms, bathrooms, price range, ZIP code. That is starting to change. Zillow has rolled out a new feature called AI mode, which lets buyers and renters type questions into an “Ask Zillow” chat box and get answers about listings, neighborhoods, and market conditions, rather than clicking through filter after filter… Read More
❓FAQs – RealtyPRO® Network.
Question : Can I keep my real estate license active without joining the Realtor® Association or Board?
Answer: Yes. Realtor® membership is separate from having a real estate license.
With RealtyPRO® Network, you can keep your license active for referral purposes without joining a Realtor® board, MLS, or local association. That is one of the main reasons agents choose the RealtyPRO® Associate Referral Agent™ model: they want to stay licensed and connected to the industry, reduce or eliminate unnecessary costs, and still earn referral commissions by leveraging their license, not their valuable time and exhaustive effort.